Launched from their 25th Anniversary Celebration Flyer, a new LinkedIn group was created, a new network for sales professionals to connect with others. It was also an opportunity to celebrate the 25 year journey not only of Optimé but every single person that Optimé had connected with in the past. To promote the group and celebration, I created these promos. The name, 'Where are you now?' referenced the long journey and accomplishments people had made over the 25 years and Optimé's interest to get in touch. The question mark was placed in a symbol resembling a location pin, referencing location markers on maps to mark a place. The sweeping Optimé gold path around the promos, symbolized the journey over time. The blue polygon containing the title text was formed out of two accents pulled from the Optimé 'e', and was used to point at a figure in the image, as if asking them where they currently were, as the promo was reaching out to hear the stories of individuals.